3 FREE Marketing Tips to Stay Engaged with your Customers

Practicing social distancing doesn’t mean that communicating with guests has to stop.  Although there’s currently no one in the queue lines, here are some ways to keep your customers engaged with your brand to ensure future business that we are all looking forward to.  

Offering free activity sheets is a great way to keep your brand relevant during stay at home orders during coronavirus.

Offer Activity Sheets for families

Being home means more time than ever spending time with the little ones.  Why not offer free, downloadable activities that families can do together?  Not only will this be something appreciated, it will keep your brand out there and in front of future guests when they are ready to return.  Create a variety of activity sheets that cover all age groups that can be downloaded from your website and promote them via email, social media and on your website promotions page.  

 
Offering gift cards online helps your customers support your business and get a good deal.

Online Gift Cards at a discounted price that are valid all year or no expiration date

Everyone is looking for ways to save, and innately, humans want to have fun.  Give them something to look forward to by offering a discounted gift card or attraction ticket that is available for purchase online to enjoy your facility once you re-open.

Your guests also may know someone with an upcoming birthday.  Offering free shipping on gift cards and/or gift enclosure cards that can be made in-house is a great service and extra added-touch.  The minimal cost of mailing them will increase sales opportunities and help earn brand loyalty.  

 
Keep up with your customers on social media by offering challenges and other posts that drive engagement.

Social media Engagement

More home time means more phone time.  And there’s no better place to engage your guests than on social media!  Here’s one idea to get your guests thinking about your brand.  Roll out a #Flattenthecurve #futurefun “challenge” asking guests to post what they are doing to flatten the curve by staying home, tagging their post with a hashtag that is specific to your brand.  Then when all this is over, they could show their tagged post to get a small discounted incentive.

 

Dion Marketing is a strategic marketing firm that provides marketing planning, development and execution, advertising, public relations, and design. Headquartered in Jacksonville, Florida, this boutique ad agency has over two decades of experience and several marketing awards of excellence for clients nationwide. Dion Marketing focuses on quality and results, with a responsive, hands-on approach.

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