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Consultation

Dion Marketing Company provides focused and targeted marketing efforts

Dion Marketing can help businesses of all sizes take the first steps in creating and implementing a marketing plan. We will help you identify your target audiences, establish goals and analyze the strengths, weaknesses, opportunities, and concerns of your business. 

DiONSITE Consulting Package

Dion Marketing also offers DiONSITE, a consulting package specifically for the amusement park and attractions industry.

Topics covered include upselling opportunities, turning a one-time guest into a repeat visitor, goals and tactics, SWOT analyses, POS capabilities, guest data capturing, food and beverage opportunities, and more.

The onsite component includes a 50+ Point Marketing Checklist that follows a guest’s journey through an amusement park, waterpark, family entertainment center, or any location-based entertainment venue from beginning to end, starting with a local Google search for directions to the venue.

 

Marketing Plan Development

Google AdWords Campaigns
Facebook Advertising
Social Media Management
Responsive Web Design
Digital Ad Campaigns
Google Analytics

Dion Marketing provides in-depth recommendations and strategies for maximizing revenue by combining new media options with traditional advertising.

Marketing Plans include:

  • Media Planning: We'll take your budget and allocate it month-by-month, week-by-week, breaking it down by medium used.

  • Media Placement: Using Dion Marketing to negotiate and purchase your media will save you money and stretch your advertising dollar to it maximum capacity.

  • Promotional Strategies: Need some fresh promotional ideas that will drive traffic and create more revenue? Take advantage of our experience that will provide you with the results you are looking for.

  • Responsive Website Design & Build: Dion Marketing can optimize your online exposure and develop responsive, cost-effective websites and social media campaigns.

  • Seasonal Promotions & Special Events: Ramp up your efforts with some great seasonal promotions and special events, which can generate new interest in your business, boost online and onsite sales, as well as provide your community with fun!

  • Third-party Tie-ins & Cross Promotions: Dion Marketing has the ability to reach out and grab some additional exposure to your business by tying in other businesses by utilizing their marketing efforts and offerings.

  • Public, Community & Media Relations: Great public relations go hand-in-hand with a good marketing plan. We can help you plan in advance how you are going to reach the media and community.

  • Partnerships & Sponsorships: There's no better way to expand your reach, cut your marketing costs and create excitement than developing and maintaining corporate partnerships. Dion Marketing will define your assets to use for leverage for long-term gain and put together a plan on how to secure partners!

  • Graphic Design: Dion Marketing can produce cutting-edge, compelling advertising and marketing materials to grab the attention of your audience!

 

Marketing Plan Execution

Once strategy is in place, we'll develop a detailed tactical plan for executing the strategy. When it comes to converting a Marketing Plan into action, clients benefit from Dion Marketing’s full service tactics that include not only the development of the plan, but the tools for monitoring and evaluating over time.

 

Social Media Management

Dion Marketing uses high level strategies among a variety of social media platforms to engage its clients’ audience

Dion Marketing uses a variety of social media platforms to engage its clients’ audience in a way that promotes a positive brand image, sparks conversation and impels action.

We use high level strategies to create and maintain accounts across all social platforms with the goal to optimize our clients’ web traffic and increase brand awareness.

Together, we will map out a content calendar highlighting your brand’s services, company culture, as well as promotions and events that is customized to your business. In addition, we will provide you with your social growth reports each month, so that you can see the results of our social media management services. Our team here at Dion Marketing takes pride in their online marketing expertise and can help maximize your social networks.

 

Email Marketing

We use email marketing to reach targeted audiences, to enhance specific campaigns and to drive web traffic. Our designs are driven with strategy to capture the highest click-thru rate and conversions.

Read more about email marketing in our blog! 

 

Google Analytics

Dion Marketing uses Google Analytics to provide valuable insights on audience online behavior

Dion Marketing uses Google Analytics to help clients better understand their audience and strengthen their marketing strategy. The tool allows us to provide valuable insights about who visits a website, how they got there and what pages they spend the most time on.

 

Research and Statistics

Survey Monkey
Google Analytics
Excel Pivot Tables, Charts and Graphs
Media Monitoring Software
Social Media Insights

Dion Marketing can create, expedite and compile guest surveys, ZIP Code reports, online sales and onsite sales.

Dion Marketing will also provide comprehensive analyses and recommendations for going forward.